Is Google Adsense Worth it?

Yes, Google Adsense is worth it just to make a start with monetizing your website but if you’re looking to earn serious money, you would have to partner with premium ad partners like Ezoic, AdThrive, Mediavines, and so on. 

When I thought of monetizing my websites, Google Adsense was the first digital advertising program that I was introduced to by my associates. Upon researching, I concluded that Adsense is no doubt the most popular and reliable program on the web. 

Adsense comes with ample perks, one of which is that it’s free to use so you don’t really have any sort of financial risk at stake if you’re someone who’s just about to step into the digital advertising world.

After a hassle when my application was finally accepted by Google Adsense, I used the program for months before I realized I wasn’t really making big bucks. I would have to wait under the 21 days processing period to receive my payments and sometimes it’d be a struggle to cope up. 

It’s not just about the money, the rules were tough to meet too (unless you already have a well-established website and the traffic on your website is excessive.)

However, in all honesty, it is one of the leading, most authentic, and easy-to-set-up tools that you can definitely try out!

What makes Adsense Worth it?

Adsense is a decent way to generate passive income. You can use this service to monetize your blog, YouTube channel, or any other content that you create. It is also a reasonable way to advertise your business and connect with customers who are interested in what you have to offer. 

You can earn money by placing ads on your site and Google will pay you for every click on the ad. The amount of money you are paid depends on how much advertisers are willing to pay for each click.

is google Adsense worth it

But what really makes Adsense worth it? Let’s explore some of Adsense’s benefits. 

5 Reasons Why Bloggers Start With Adsense

The Adsense service has been around for over a decade and is still going strong.

1. Easy to Set Up:

Adsense saves time and requires minimal effort to set up your account enabling you to focus more on the elements of your blog that call for attention. You just need to; 

  1. Visit the Google Adsense website
  2. Create your account on Google (if you don’t already have one).
  3. Click on Get Started. 
  4. Sign in to your Google Account.
  5. Enter your website’s URL.
  6. Select your payment territory. 
  7. Read and accept Adsense Terms and Conditions
  8. Click on Start using Adsense.

And, there it is! You have set up your account on Google Adsense. Now you can explore your account and move to the next step of activating your account

is google Adsense worth it

2. Free of Cost:

The main reason that Google Adsense is free to use is that it’s a part of the company’s business model. It doesn’t make any money by charging you to use the service, but instead sells ads through its site and uses those profits to pay publishers and developers. So, if you do end up applying for Adsense, your credit wouldn’t be at risk. 

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is google Adsense worth it

3. Guaranteed Quality:

Sites that make it to Google Adsense are thoroughly inspected and are only accepted if the quality of the content on the site meets high standards. If not, Adsense declares it as “Low Quality Content” and your site wouldn’t be allowed to display ads until the issue is solved. 

There are numerous reasons why Google Adsense defines your content as low quality. You need to dig deep and reach the problem if you want to monetize your site through Adsense. 

Since Adsense is pretty conscientious about this, quality content on websites is guaranteed so for publishers; that’s a relief!

4. Ads are Relevant to your Site’s Content:

Ads that are displayed on your site are synchronized with the content that you post and cater to the interests of your viewers. In this way, they attract attention while being submissive and adding value to your viewer’s experience. 

The ads are determined by what you publish on your site and how it relates to the keywords in the ad. They also use data from other sites that are similar in niche or content to yours.

5. Customization:

You can choose the type of ads you want to display, position it wherever you want and customize the design of the ads according to your liking.

Adsense provides a variety of customization options for ads, such as the ad size, layout, color, and more. You can also customize the text that appears on the ad. For example, you could change ‘Buy Now’ to ‘Shop Now’ or ‘Shop Today’.

3 Types of Websites that Perform Well with Adsense:

If you have an inclination towards using Adsense and already have a site or fancy another one, you need to fully familiarize yourself with Adsense and the kind of sites that earn quality Adsense revenue. Make sure your site’s content complies with Google Adsense’s policies. 

1. Blog Site:

A Blog Site is basically a website that frequently posts columns that express opinions and share thoughts about different topics with the world from the eyes of the blogger \ writer. Blogs can also be used as a safe forum for discussion on any topic you want.

To start blogging, you need to choose a blog site that will host your blog and provide you with all the tools that you need to create posts, upload pictures, and monetize your content or simply create one from scratch.

Blogs can be created for any topic, but there are some niches that will bring in more traffic than others. For example, if you have expertise in the healthcare industry, then you may want to create a blog about it. This is because people who are interested in healthcare will more likely visit your blog website and click on ads on the website. Once your site is well recognized by Google SEO, your traffic will increase and you’d quite possibly perform well. 

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2. A Site with Free Online Tools:

The internet has made it easy for people to find free online tools that they need. These types of sites or apps provide a list of tools that you can use to help with tasks such as writing, designing, and programming. They also provide reviews on each tool so you can choose the best one for your needs. 

These sites can be monetized with Adsense and be your way to earning adequate Adsense Revenue.

Before you jump into it, it is essential that you follow thorough research and choose those tools that are either trending such as GIFs or stickers, OR tools that would help businesses or individuals with their needs that would otherwise be too expensive for them to invest in.

Suggestion: You can create a site similar to Canva or Procreate

3. Forum Site:

Forums are a place where people with similar interests or problems can share their thoughts and ideas or can go to get advice or help from others with similar problems. Forum sites are easy to set up and manage, which is why they have been used for years by companies and individuals who want to offer support for their products or services. Forums also offer the opportunity to earn an income through the use of Google AdSense

For instance, I am sure we all have benefited from a well-known discussion forum named Quora at least once in a while where ask and search for queries and get replies from experts or general individuals.

However, some feel that ads can distract from the content and make it difficult for users to find the information they need. Ads are not intrusive, they don’t take over the screen or distract you from browsing the forum. They will only show up at the top of each page while scrolling down a thread or in between posts in a thread.

Is Adsense Enough for Making a Living?

The most simple answer is no. It’s hard to make a living with Adsense alone as it doesn’t serve the purpose of a good, stagnant source of income. There are too many limitations and restrictions such as the ads being too small, the ads only showing up on certain pages, and the ads being blocked by ad blockers.

How much does Adsense Pay?

Google Adsense pays around $8 to $20 per 1000 views on average. However, the total earnings are dependent on the category of the website, the content that it provides its users, the user’s location, the amount of traffic received, and how you set up your ads provided by Adsense to pay the maximum RPM. 

5 Reasons why you should Partner with Google Adsense Alternatives

Reason # 1; You need High Traffic for Maximum Revenue

In order to make real money,  you require a high volume of traffic. You will need a large audience that visits your website regularly and has enough time for reading articles and watching videos. 

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This will only be possible if you spend a lot of time trying to come up with high-quality content, blogs with trending niches, etc. The more people visit your site and click on ads, the more advertisers will increase their CPC. When the CPC and CTR are high, the RPM will have a direct positive effect. 

On Google AdSense, Your earnings will vary greatly depending on your audience too as AdSense has a high CPC and some countries, and in others the CPC with a lot lower.

Having said that, gaining high traffic on your blogs is an intricate task and not everyone can achieve it. 

If you want to maximize your earnings with Google Adsense, I have covered in detail how much money you can make with 1,000 visitors per day.

Reason # 2; Limited Geographical Spread

Adsense is only available in certain countries because Google has limited servers and bandwidth. This means that the content creator will only get paid for the number of views that they get each month from the countries where Adsense is available and not receive any views from the restricted territories

Reason # 3; Termination of your account

If your site gets hacked or penalized by Google due to policy violations, or suspicious activity or if someone files a complaint, then your account will be terminated without notice, all money earned will be lost as well and you might not be able to monetize your site again with Adsense. 

Reason # 4; Long Wait for Site Approval

Getting your site approved by Adsense takes a good amount of time. Sometimes you’d receive a message from Google declaring your content as low quality. One of the most common reasons for this is if your site contains copyrighted material then it will not pass the approval process for Adsense approval because they do not want any copyright violations happening on their network of websites.

Reason # 5; Slows down the Site’s Speed

Google Adsense’s code can slow down the site’s speed and make the user experience unpleasant and poor. The ad scripts or codes slow down the browsing speed of sites up to 60% of the total loading time. Other attributes that contribute to slowing down the site’s speed are when the ads are too big in KB or the ads don’t comply with encryption guidelines. 

There are various Google Adsense Alternatives that pay publishers well and you can definitely partner with them!

Bottom Line:

Considering all the above-mentioned aspects, we can clearly conclude that Adsense is no doubt a good kick-start to earn through digital advertising but if it has its pros, it also has a couple of cons that might make you reconsider your choice. 

There are many creators and publishers that use Adsense and have been earning a substantial amount but if you’re feeling skeptical, you can always check out Adsene’s alternatives and enjoy their fringe benefits. 

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